When Jim Eisenhower's campaign got word last week that the Democrat running for Pennsylvania attorney general was being endorsed by the AFL-CIO, his staff jumped into action.
News media and campaign workers across the state needed to be notified as quickly as possible, said Nick Pullen, a spokesman for Eisenhower, of Philadelphia.
"We blasted it out relatively instantly on the Internet," he said.
When Eisenhower's opponent, Tom Corbett, a Shaler Republican and former state attorney general, needs to convey critical information in a hurry, his staff reaches for the same tool. "It's instantaneous," said campaign manager Brian Nutt. "One click of the button, and it goes to reporters across the state and probably about a thousand people who are in our e-ma...
Post new comment